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Business-to-business introduction company

Falah is a business-to-business introduction company. We deliver vetted, warm introductions between companies who need each other and cannot find each other efficiently. Every introduction is confirmed with the counterparty before it is sent. The engagement is scoped, paid, and delivered inside a defined window.

What a business-to-business introduction company does

An introduction company does the work of finding the right counterparty for a client and delivering a warm connection. An introduction company confirms that each counterparty is genuinely open to being introduced before making the connection.

The introduction process

  • Written scope. We agree the criteria, the number of introductions, the delivery window, and the fee. No engagement begins without a signed scope.
  • Payment received. Payment is made in full before delivery begins, because the work happens before the introduction.
  • Research and screening. We build a candidate list from structured sources and confirm each is real, reachable, and a genuine fit.
  • Willingness confirmed. We reach the counterparty directly, explain the client, and confirm they are open to being introduced. Nothing is delivered until this step is complete.
  • Warm introduction. The introduction is made by email, both named parties on the thread, with a short brief so both sides start with context.
  • Replacement. If a delivered introduction turns out to be invalid, we replace it at no additional cost.

What makes an introduction valid

  • The counterparty is real, reachable, and a live decision-maker.
  • The counterparty matches the criteria agreed in the written scope.
  • The counterparty has explicitly confirmed willingness to speak with the client before the introduction is sent.

What is not included

An introduction company does not close the deal that follows. We do not negotiate on the client’s behalf, we do not receive a share of any transaction, and we do not represent either side in the business that comes after the introduction. See the standard introduction agreement.

Refund policy

If Falah does not deliver the agreed number of valid introductions inside the delivery window, and no extension has been agreed in writing, we refund the full fee on request. No questions, no deductions.

Industries we cover

Seven active playbooks describe the introduction engagement in specific markets. See the full How it works page.

Related: Falah as a B2B connector · Broker vs connector

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